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Prevost NASCAR Press Release
Prevost Joins Family of Official NASCAR® Partners
Company signs multi-year deal to become the Official Luxury Motorcoach of NASCAR Sainte-Claire, QC (March 11th, 2013) — Prevost and NASCAR announced today a new multi-year partnership that designates the Sainte-Claire, Quebec-based company, the leading manufacturer of premium touring and conversion coaches, as the Official Luxury Motorcoach of NASCAR. In doing so, Prevost reinforces its nearly 30-year association with the #1 spectator sport in the United States, and increases its visibility with an influential and vibrant cross-section of American business.
“This partnership between Prevost and NASCAR is a natural fit for two thriving brands that share an unrelenting commitment to innovation,” said Gaetan Bolduc, Prevost President and CEO. “Prevost motorcoaches are fixtures at NASCAR events, populating driver and team owner parking lots. And Prevost hospitality, executive, and technical support coaches serve as mobile work stations for manufacturers, teams, and sponsors.
“Prevost continues to set the standards for the advancement of technology and safety, so that we maintain our pinnacle position with our customers as the Ultimate Class.”
In the fast-paced 38-week NASCAR Sprint Cup Series™schedule, business can’t wait simply because everyone has gone to the racetrack. Sprint, Toyota Racing Development (TRD), Ford Racing, Richard Childress Racing, and Hendrick Motorsports are a few of the organizations that operate from trackside corporate coaches throughout the season.
“Prevost’s state-of-the-art motorcoaches provide a home-away-from-home for our drivers, team owners,
partners, and fans throughout the course of our demanding season,” said NASCAR Chief Sales Officer Jim O’Connell. “Our three national series provide a grand stage for Prevost to showcase its luxury motorcoaches to a substantial number of brands and consumers at the track who may consider purchasing or leasing a product or vehicle.”
NASCAR will utilize Prevost’s state-of-the-art luxury motorcoaches this year for at-track hospitality through the NASCAR Fuel for Hospitality® program. The NASCAR Fuel for Hospitality program was specifically designed for Official NASCAR Partners to provide employees and customers with a VIP raceday experience at the track. In addition, Prevost will also be joining the NASCAR Fuel for Business Council® to buy and sell directly with top Fortune 500 companies.
“Prevost and our converter partners are proud to have NASCAR’s stamp of approval,” said Steve Zeigler, Prevost Director of Conversion Coach Business Development. “And through this exclusive partnership, it will be our pleasure to continue showcasing our best-in-class coaches in such a high-profile business environment with our fellow NASCAR Official Partners.”
Prevost’s involvement with NASCAR began in the 1980s as Featherlite Coaches and Marathon Coach led the way in providing trackside offices and living quarters for competitors, sponsors, suppliers and families who made the racetrack their home throughout the race season.
Able to easily withstand the rigorous demands of a 10-month long NASCAR season, Prevost and its partners produce the highest quality custom motorcoaches with the deluxe amenities of a five-star hotel. Each race weekend, whether as a motorhome or as an executive coach, Prevost motorcoaches play an integral role in the transportation and staging of high-quality NASCAR events across the country.
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1 Reply
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Neat to have the older H3 like ours in the bottom picture!!!
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